Cold pressing.. what? JUICE! Why is that so important?

So… I just had the best weekend ever

That included some serious Vermont adventures, YOGA at BIKRAM YOGA MENDON, mountain biking, a day watching the kids at a horse show, some river jumping, and well good old hanging on the porch chatting COLD PRESSED JUICING!

I know – call me crazy but I have the best group of girlfriends here and lately we can’t stop talking about cold pressing. In the city it is everywhere – you have no idea what a luxury. We die for it in Vermont – the closest shop two hours away – SO in between retreats and until TRUE JUICE VT finds its home, we press it off for ourselves in a variety of concoctions transitioning them into YUM! fresh pressed cocktails in the evening.

Saturday evening, as we sat sipping, I mentioned –  before we blow up the area with our TRUE JUICE maybe we should start educating?? .. What is cold – yes, I know we know how special cold pressing is but does everybody? unanimously we said, probably not SO WHAT IS COLD PRESSING and WHY IS IT SO WONDERFUL? Let me share with you – and then stay tuned we’ll move onto the benefits of how great juicing is for you!

Cold Pressed Juice

is hands down the highest quality juice achieveable by any kind of juicer known to man. The method involves a low RPM grinder that grinds the fruits and veggies into a pulp in order to break up the fibers so the juice can be easily released. The pulp, still fill of juice, falls inside of a finely woven bag and is put between a powerful press and squeezed out. What’s important is the produce never undergoes any extreme conditions where it could be damaged. The juice doesn’t get heated up, it doesn’t get put through a high-speed blade, and there isn’t air being blasted through it. The typical home juicer is a centrifugal ejection type, which does exactly those things. With that type of juicer you must drink the juice right away or it begins turning into a not-very-tasty foam. The juice oxidizes very quickly because of the extreme friction and excessive oxygen being introduced to it. In addition, conventional juicers are usually quite wasteful and destroy a significant amount of the sensitive nutrients during extraction. This chart will give you a good idea of how typical juicers stack up against the cold-press method, using a Norwalk hydraulic cold-press:

The Bailey Report

A comparative study of the operation and efficiency of machine “A”, a leading centrifugal juicer; machine “B”, described as being a juicer, grater and homogenizer; and machine “N”, a Norwalk hydraulic press juicer. A chemical analysis of the mineral content of the extracted juices was made. Uniform 5 pound samples of carrots, parsley and celery were run on each of the machines with the following results:

Carrots

Parsley

Celery

A

B

N

A

B

N

A

B

N

Juice Extracted – ozs.

40.5

40.5

57.0

8.80

8.80

27.0

50.7

59.7

68.1

Mineral Content – mgs
Calcium

501

1458

2708

460

500

1605

345

505

675

Magnesium as MgO

Tr

5.7

22.8

75

85

265

170

305

385

Phosphorous as P2O2

20.3

70.9

285

110

115

445

200

305

480

Iron as FeO

10.5

10.1

37.6

5

10

45

Tr

5

5

Potassium as K2O

8.1

16.2

31.9

1245

1745

5415

3550

5070

6465

Sodium

100

110

365

1635

1995

2315

 

Additionally,cold-pressed juice is the only juice that can be bottled and stored for 72 hours without preservatives and still taste fresh. The quality of the nutrients, amino acids, phytonutrients, minerals, trace minerals, and enzymes remain remarkably intact and are not destroyed as with other juicers. Its shelf stable, its 100% power and it simply tastes great. Its a virtual meal in a bottle! Cold-pressing is the least wasteful way of extracting juice because it squeezes every last drop of juice out of the pulp using a powerful hydraulic press.

The bottom line: Cold-Pressed juice is without a doubt the most nutrient dense, pristine, and flavorful juice known to man SO in a nut shell stop wasting money and nutrients with your conventional juicer and start drinking more Cold-Pressed. Come on RETREAT with us and we’ll serve some up for you! Come on down to BIKRAM YOGA MENDON and you can jump into our SEPTEMBER RE-BOOT juice cleanse too! –

 

OH – WHATS THAT? Feeling stressed, you don’t have a cold pressed juicer yet?!!!  YOU ARE ON THE RIGHT TRACK –  keep juicing, education is everything.. getting those veggies into your body is more important than anything and by doing that a cold press machine – a ticket to a TRUE NORTH retreat ( enter to win one! just by signing up for our newsletter) or a delivery from TRUE JUICE will I am sure be on your doorstep soon 😉

A FEW JUICE RECIPES FOR BEGINNERS:

DETOX DELIGHT:

1/2 CUCUMBER, 1/2 LEMON, 1/2″ GINGER, 2 CARROTS, 1 APPLE, 3 CELERY, 2 HANDFULS SPINACH

BEET THE BULGE:

2 CHARD LEAVES, 1 HANDFUL OF MINT, 2 CUCUMBERS, 1/2 BEET

LEAN MEAN AND GREEN:

1 LEMON, 1/2 CUCUMBER, 2 CARROTS, 1 BUNCH WATERCRESS, 1″ GINGER

SLEEP JUICE

1 CUCUMBER, 2 BOK CHOY, 2 HANDFULS OF SPINACH, 1 LEMEN, 2 KALES LEAVES